OpenQuiz

Pemasaran dan Pengiklanan – Kosa kata bahasa Inggeris

53 perkataan · Kosa kata bahasa Inggeris · Dicipta oleh Openquiz Team

53 perkataan bahasa Inggeris dengan maksudnya: brand, campaign, consumer behavior, target market, advertisement… Belajar dengan kad imbas, kuiz dan latihan…

Sebahagian daripada laluan pembelajaran: Bahasa Inggeris untuk Perniagaan

Senarai perkataan

  1. brand /brænd/ (noun) — jenama
    Contoh: Apple is a well-known global brand.
    Sinonim: label, trademark, name
  2. campaign /kæm'peɪn/ (noun) — kempen
    Contoh: The marketing team launched a new campaign last week.
    Sinonim: drive, operation, initiative
  3. consumer behavior /kən'sju:mər bɪ'heɪvjər/ (noun) — tingkah laku pengguna
    Contoh: Understanding consumer behavior helps companies sell more effectively.
  4. target market /'tɑ:ɡɪt 'mɑ:kɪt/ (noun) — pasaran sasaran
    Contoh: Our target market is young professionals aged 25 to 35.
    Sinonim: target audience, niche market
  5. advertisement /,ædvər'taɪzmənt/ (noun) — iklan
    Contoh: The new advertisement attracted millions of viewers.
    Sinonim: ad, commercial, promotion
  6. promotion /prə'məʊʃən/ (noun) — promosi
    Contoh: We are running a promotion for our new service.
    Sinonim: marketing, advertising, publicity
  7. audience /'ɔ:diəns/ (noun) — khalayak
    Contoh: The campaign targets an international audience.
    Sinonim: viewers, spectators, listeners
  8. branding /'brændɪŋ/ (noun) — pengjenamaan
    Contoh: Branding helps a company stand out in the market.
    Sinonim: marketing identity, trademarking
  9. digital marketing /'dɪdʒɪtl 'mɑ:kɪtɪŋ/ (noun) — pemasaran digital
    Contoh: Digital marketing is essential for modern businesses.
    Sinonim: online marketing, internet marketing
  10. social media /'səʊʃəl 'mi:diə/ (noun) — media sosial
    Contoh: Social media is a key tool in marketing.
    Sinonim: online network, social platform
  11. influencer /'ɪnfluənsər/ (noun) — pempengaruh
    Contoh: Influencers can help promote a brand effectively.
    Sinonim: trendsetter, promoter, tastemaker
  12. content marketing /'kɒntent 'mɑ:kɪtɪŋ/ (noun) — pemasaran kandungan
    Contoh: Content marketing focuses on creating valuable content.
    Sinonim: content promotion, inbound marketing
  13. market research /'mɑ:kɪt rɪ'sɜ:tʃ/ (noun) — penyelidikan pasaran
    Contoh: Market research helps identify customer needs.
    Sinonim: market analysis, consumer study
  14. customer loyalty /'kʌstəmər 'lɔɪəlti/ (noun) — kesetiaan pelanggan
    Contoh: Discount programs can increase customer loyalty.
    Sinonim: brand loyalty, client retention
  15. public relations /'pʌblɪk rɪ'leɪʃənz/ (noun) — perhubungan awam
    Contoh: Public relations helps maintain a positive brand image.
    Sinonim: PR, communications, media relations
  16. press release /pres rɪ'li:s/ (noun) — siaran akhbar
    Contoh: The company issued a press release about the new product.
    Sinonim: news release, media statement
  17. brand awareness /brænd ə'weənəs/ (noun) — kesedaran jenama
    Contoh: We aim to increase brand awareness among teenagers.
    Sinonim: brand recognition, brand visibility
  18. SEO /,es.i:'oʊ/ (noun) — SEO
    Contoh: SEO improves a website's visibility on Google.
    Sinonim: search engine optimization
  19. conversion rate /kən'vɜ:ʃən reɪt/ (noun) — kadar penukaran
    Contoh: We monitor the conversion rate to assess campaign success.
    Sinonim: success rate, performance ratio
  20. call to action /kɔ:l tu: 'ækʃən/ (noun) — seruan tindakan
    Contoh: Every ad should include a clear call to action.
    Sinonim: CTA, prompt, invitation
  21. slogan /'sləʊɡən/ (noun) — slogan
    Contoh: Their slogan is easy to remember and catchy.
    Sinonim: motto, tagline, catchphrase
  22. market share /'mɑ:kɪt ʃeər/ (noun) — bahagian pasaran
    Contoh: The company increased its market share by 10%.
    Sinonim: portion of market, industry share
  23. customer satisfaction /'kʌstəmər ,sætɪs'fækʃən/ (noun) — kepuasan pelanggan
    Contoh: Customer satisfaction is key to long-term success.
    Sinonim: client happiness, consumer approval
  24. B2B /,bi: tu: 'bi:/ (noun) — B2B
    Contoh: Our company specializes in B2B marketing.
    Sinonim: business to business
  25. B2C /,bi: tu: 'si:/ (noun) — B2C
    Contoh: B2C marketing focuses on emotional connections.
    Sinonim: business to customer
  26. market segmentation /'mɑ:kɪt ,seɡmen'teɪʃən/ (noun) — segmentasi pasaran
    Contoh: Market segmentation helps identify specific customer needs.
    Sinonim: market division, audience split
  27. demographics /,demə'ɡræfɪks/ (noun) — demografi
    Contoh: Demographics help marketers define their audience.
    Sinonim: population data, social statistics
  28. sponsorship /'spɒnsəʃɪp/ (noun) — penajaan
    Contoh: The event attracted major sponsorship from corporations.
    Sinonim: funding, patronage
  29. positioning /pə'zɪʃənɪŋ/ (noun) — penempatan jenama
    Contoh: Good positioning differentiates a brand from competitors.
    Sinonim: placement, ranking
  30. marketing strategy /'mɑ:kɪtɪŋ 'strætədʒi/ (noun) — strategi pemasaran
    Contoh: Our marketing strategy focuses on online channels.
    Sinonim: marketing plan, business strategy

…dan 23 perkataan lagi dalam set ini.

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