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Marketing e Publicidade – Vocabulário de inglês

53 palavras · Vocabulário de inglês · Criado por Openquiz Team

53 palavras de inglês com significado: brand, campaign, consumer behavior, target market, advertisement… Estude com flashcards, quizzes e prática de…

Faz parte da trilha: Inglês para Negócios

Lista de palavras

  1. brand /brænd/ (noun) — marca
    Exemplo: Apple is a well-known global brand.
    Sinônimos: label, trademark, name
  2. campaign /kæm'peɪn/ (noun) — campanha
    Exemplo: The marketing team launched a new campaign last week.
    Sinônimos: drive, operation, initiative
  3. consumer behavior /kən'sju:mər bɪ'heɪvjər/ (noun) — comportamento do consumidor
    Exemplo: Understanding consumer behavior helps companies sell more effectively.
  4. target market /'tɑ:ɡɪt 'mɑ:kɪt/ (noun) — público-alvo
    Exemplo: Our target market is young professionals aged 25 to 35.
    Sinônimos: target audience, niche market
  5. advertisement /,ædvər'taɪzmənt/ (noun) — anúncio; propaganda
    Exemplo: The new advertisement attracted millions of viewers.
    Sinônimos: ad, commercial, promotion
  6. promotion /prə'məʊʃən/ (noun) — promoção
    Exemplo: We are running a promotion for our new service.
    Sinônimos: marketing, advertising, publicity
  7. audience /'ɔ:diəns/ (noun) — público
    Exemplo: The campaign targets an international audience.
    Sinônimos: viewers, spectators, listeners
  8. branding /'brændɪŋ/ (noun) — construção de marca
    Exemplo: Branding helps a company stand out in the market.
    Sinônimos: marketing identity, trademarking
  9. digital marketing /'dɪdʒɪtl 'mɑ:kɪtɪŋ/ (noun) — marketing digital
    Exemplo: Digital marketing is essential for modern businesses.
    Sinônimos: online marketing, internet marketing
  10. social media /'səʊʃəl 'mi:diə/ (noun) — redes sociais
    Exemplo: Social media is a key tool in marketing.
    Sinônimos: online network, social platform
  11. influencer /'ɪnfluənsər/ (noun) — influenciador
    Exemplo: Influencers can help promote a brand effectively.
    Sinônimos: trendsetter, promoter, tastemaker
  12. content marketing /'kɒntent 'mɑ:kɪtɪŋ/ (noun) — marketing de conteúdo
    Exemplo: Content marketing focuses on creating valuable content.
    Sinônimos: content promotion, inbound marketing
  13. market research /'mɑ:kɪt rɪ'sɜ:tʃ/ (noun) — pesquisa de mercado
    Exemplo: Market research helps identify customer needs.
    Sinônimos: market analysis, consumer study
  14. customer loyalty /'kʌstəmər 'lɔɪəlti/ (noun) — fidelidade do cliente
    Exemplo: Discount programs can increase customer loyalty.
    Sinônimos: brand loyalty, client retention
  15. public relations /'pʌblɪk rɪ'leɪʃənz/ (noun) — relações públicas
    Exemplo: Public relations helps maintain a positive brand image.
    Sinônimos: PR, communications, media relations
  16. press release /pres rɪ'li:s/ (noun) — comunicado à imprensa
    Exemplo: The company issued a press release about the new product.
    Sinônimos: news release, media statement
  17. brand awareness /brænd ə'weənəs/ (noun) — reconhecimento de marca
    Exemplo: We aim to increase brand awareness among teenagers.
    Sinônimos: brand recognition, brand visibility
  18. SEO /,es.i:'oʊ/ (noun) — SEO
    Exemplo: SEO improves a website's visibility on Google.
    Sinônimos: search engine optimization
  19. conversion rate /kən'vɜ:ʃən reɪt/ (noun) — taxa de conversão
    Exemplo: We monitor the conversion rate to assess campaign success.
    Sinônimos: success rate, performance ratio
  20. call to action /kɔ:l tu: 'ækʃən/ (noun) — chamada para ação
    Exemplo: Every ad should include a clear call to action.
    Sinônimos: CTA, prompt, invitation
  21. slogan /'sləʊɡən/ (noun) — slogan
    Exemplo: Their slogan is easy to remember and catchy.
    Sinônimos: motto, tagline, catchphrase
  22. market share /'mɑ:kɪt ʃeər/ (noun) — participação de mercado
    Exemplo: The company increased its market share by 10%.
    Sinônimos: portion of market, industry share
  23. customer satisfaction /'kʌstəmər ,sætɪs'fækʃən/ (noun) — satisfação do cliente
    Exemplo: Customer satisfaction is key to long-term success.
    Sinônimos: client happiness, consumer approval
  24. B2B /,bi: tu: 'bi:/ (noun) — B2B
    Exemplo: Our company specializes in B2B marketing.
    Sinônimos: business to business
  25. B2C /,bi: tu: 'si:/ (noun) — B2C
    Exemplo: B2C marketing focuses on emotional connections.
    Sinônimos: business to customer
  26. market segmentation /'mɑ:kɪt ,seɡmen'teɪʃən/ (noun) — segmentação de mercado
    Exemplo: Market segmentation helps identify specific customer needs.
    Sinônimos: market division, audience split
  27. demographics /,demə'ɡræfɪks/ (noun) — dados demográficos
    Exemplo: Demographics help marketers define their audience.
    Sinônimos: population data, social statistics
  28. sponsorship /'spɒnsəʃɪp/ (noun) — patrocínio
    Exemplo: The event attracted major sponsorship from corporations.
    Sinônimos: funding, patronage
  29. positioning /pə'zɪʃənɪŋ/ (noun) — posicionamento
    Exemplo: Good positioning differentiates a brand from competitors.
    Sinônimos: placement, ranking
  30. marketing strategy /'mɑ:kɪtɪŋ 'strætədʒi/ (noun) — estratégia de marketing
    Exemplo: Our marketing strategy focuses on online channels.
    Sinônimos: marketing plan, business strategy

…e mais 23 palavras neste conjunto.

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